Launching a news sale offer on your store can’t guarantee the success of that offer but it needs intelligent thinking and better planning to devise a good offer. The most important thing that you have to consider is to choose the right type of offer at right time.
In today’s blog, I will mention the top successful types of sales and promotion and hopefully these will work for the year 2015.
Popular Types of Sales Promotions
Enlisted below the top sales promotions types that are used in all shopping carts and stores like in PrestaShop, Magento, WooCommerce etc.
- Flash Sale
It is the most effective type of sales offers used by top e-store like The Clymb, Zulily, BookBub and others. According to this offer planning, merchants can offer sales for a limited time period and customer are allowed to avail that offer only in that time. For added functionality, PrestaShop Countdown Special Price Products FME Module can be used to show flash sale banner on home page and subpages of the web-store. This type of plugin also offers to show a countdown timer with the flash sales banner.
- Discount Offers
It is mostly used tactic by the e-merchants to attract new customers which is used specially when merchants launches there new store and offers discounts for an initial starting time. Old stores also used this offer to get more traffic and sales but keep in mind that doesn’t give discount too frequent. Because in this case your discounts will lose the worth in short time. You have to do a market survey that how much discount other competitors are offering.
- Buy More Get others free
It is also used by most of the e-merchants where they offer the customers to buy a package of goods and get something other free. For example, purchase 4 shirts and get the 5th shirt free of cost. This is a basic tactic to get more sales.
- Loyalty Points
It is also a popular type of promotion tactic according to which purchasing of a product you will get certain points and customers can use these points to purchase other things at discount. Such point system can be seen on PrestaShop Module development store which give away bonus points on purchasing its modules. The more expensive product you buy, you get more points.
- Coupon Code Schema
According to coupon code scheme, customers are allowed to use the coupons codes on special events like New Year, Christmas, and Easter etc. Customer can use the coupon code at checkout page of that website. Mostly, coupons give discounts in percentage like 20%off, 30% off etc.
You sales offer have 100% chances of success only you need a better planning to select the type of sale offer that works best for you.