PrestaShop is most trusted and versatile open-source Ecommerce shopping cart which is available in the market since 2007. It is a highly protected, efficient, personalized and flexible which can be used for all types of business regardless of the business size.
Today, the topic of interest is PrestaShop website design that has high impact on conversion rate and sales. Further, we will give you some best tips to optimize your website design through PSD conversion.
Impact of Website Design
Website design has a high impact on overall performance and efficiency of your site and specially the revenue which you can increase after design optimization. Sometimes a situation happens, when your shop’s traffic increases for landing pages including product/category pages but your sales remain the same. In other words, visitors are coming on the site but the bounce rate is high. One of most possible reasons may be poor website design and graphics of your store.
One of our clients Vivian Lou who sells garments and clothes on his store “shoppingononline” observed that the incorrect color combination on her store’s home page was badly affecting the sales and when it was corrected, a significant increase in sales occurred. Actually, incorrect color combination was depicting a non-professional look to the store which was a hindrance for sales.
As per my personal experience on my PrestaShop Addons Store, I observed a better performance of my website.
Above examples shows that even a minor color combination can change the whole course of sales. That’s It is highly needed for store merchants to customize and personalize their theme and the possible solution that I am giving today is through PSD conversion.
PSD to PrestaShop Conversion
To give a unique user experience to your store design and style, you have to possess high quality graphic by PSD to PrestaShop conversion which can be done by mutual engagement of Photoshop and PrestaShop. A PSD file is made with the aid of a web designer who is actually capable to give the accurate appearance to your site with the help of Adobe Photoshop. Since a PSD file is not viewable on the web, it must be changed into HTML which can be incorporated into PrestaShop.
Working with PSD?
For PSD to PrestaShop conversion, you have to begin with Photoshop designing. When the design is finalized, divide it into various pieces like header, footer and other blocks of the site and save these images with proper names i.e. name show the part of the graphic. You have to make sure that pixel quality of your graphics of Photoshop should be perfect and accurate according to your requirement.
Merging with PrestaShop
After this step, the manual HTML programming is done in PrestaShop in which you use the PSD image files as the picture back-ground, the header and so on as they are. The manual programming should be done with care to ensure that the web page possesses tags and heading accurately validated through W3C. At this point, your website including high quality graphics is ready to be published on internet. Keep this thing in mind that do this job done by hiring top PrestaShop developer as minor bugs at this point may lead to future problems.
You can create designs for all type of PrestaShop sites like Technology, Drinks, Foods, Sports, Arts, Culture, Cars, animals, travelling and others. PSD to PrestaShop conversion is a smart way to design your site according to your desire and this is the desire of each merchant.